A Preview of the Polaroid Museum

But before MIT gets its show up, the enthusiastic folks at Polaroid Fotobar, the startup we discussed briefly here about a year ago, are looking to open an exhibit of their own. The flagship Fotobar store is planned for the LINQ complex on the Las Vegas strip, and it will incorporate a very large historical exhibit devoted to the history of the company and its pictures. (Here’s the Indiegogo page where the company is doing its fundraising.) Its executives are borrowing a bunch of cool stuff from MIT, and also drawing upon the expertise of Mary-Kay Lombino, who curated the Vassar College Museum’s “The Polaroid Years” exhibit and wrote its companion volume. So they have the right people involved, too, and access to the good stuff. Extremely promising.
Full disclosure: I too am doing a little bit of paid consulting work on this project, so I am hardly an unbiased observer. Either way, though, this is a surprisingly, and pleasingly, ambitious project. The company’s putting a lot of resources into the museum space, and is really looking to show a great portrait (heh) of the length and breadth of instant-photo culture. Couldn’t be happier about this.
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What is Fotobar’s relationship to PLR IP Holdings, LLC?
Fotobar is an independent company that licenses the Polaroid name from PLR. Pretty much anything labeled “Polaroid” is being made and sold by a third party.