The New York Times has posted an obituary for Mitch Leigh, composer of Man of La Mancha. A sweet man, by all accounts, who enjoyed his work in the advertising-jingle world plenty, and then had one immense shining Broadway hit that will endure as long as Broadway shows are around. “The Impossible Dream” is still a show-stopper every time.
Of course, we here at Polaroidland know him for a somewhat briefer masterpiece. Specifically, the best TV commercial of its era:
Most of the old DDB players are gone now. Phyllis Robinson, who wrote the words to Leigh’s insanely catchy music, died on the last day of 2010. Here’s something extremely nice that my colleague Kera Bolonik wrote about her then.
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