Does the logo for Nationwide Insurance remind you of anything?
When this logo was launched in in 1999, the Website Business First described it thus: “The focus of the brand campaign will be an unusual new logo … a picture frame with the word ‘Nationwide’ on the bottom. Nationwide says the frame will be a ‘living logo’ that can feature customer images or anything else the company wants to highlight.” I wonder whether Polaroid—admittedly, in pretty bad shape by then, but still a billion-dollar company with a sizable team of lawyers and an interest in its own trade dress—had anything to say about it.
LEGALITIESThis site is not connected with or endorsed by Polaroid or PLR IP Holdings, owners of the Polaroid trademark.
BUY THE BOOK
WATCH THE TRAILER
- RT @Remember_Sarah: In 1982 an artist named Agnes Denes grew a two-acre wheatfield next to the World Trade Center and I think about it almo… about 52 minutes ago from Twitter Web Client ReplyRetweetFavorite
- @lisarya @audevwhite @4evrmalone @bafeldman Would syndicate to Grub Street about 54 minutes ago from Twitter Web Client in reply to lisarya ReplyRetweetFavorite
- @Sr_Lazarus same about 55 minutes ago from Twitter Web Client in reply to Sr_Lazarus ReplyRetweetFavorite