Turns out my book is competing with an iPad app, and not just in the generic sense—all books do that these days—but specifically for title supremacy. Instant: The Polaroid Maker, an app produced by ThinkTime Creations, is a playful Instagrammish thing, one that adds visual effects: Once you’ve edited and filtered your photo, you press a button and it ejects from a rainbow-striped camera, then slowly appears over time. It looks like fun, and I’ll report back if I have more to say after I try it.

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